June 25, 2025
Tangible Assets

TPAC disbanded; Zespri enforcement strategy; Reckitt 360 approach; and much more


Everything we covered on WTR over the past seven days, and all you need to know from the world of trademarks to set yourself up for the start of another busy week.

Monday 17 March

Vietnam introduces a draft e-commerce law imposing stricter platform liability and a new cyberspace decree regulating domain dispute resolution.

The Beatles, unicorns and virtual shop displays are focuses for recent EUIPO decisions you may have missed.

Tuesday 18 March

An Argentine province launches a brand strategy to protect the regional identity of La Rioja.

Madrid filings see modest growth as Hague design applications surge.

Wednesday 19 March

In an unprecedented move, US Secretary of Commerce Howard Lutnick disbands TPAC.

Fake pesticides and pharmaceuticals are among Europol’s key concerns, according to a new report.

Colombia enjoys a local trademark surge amid a mixed regional picture.

Georgia joins the Geneva Act, Brazil sees trademark growth, Mexico opens a new regional office, and more, in this week’s IP office updates.

Thursday 20 March

Zespri, the world’s biggest kiwifruit brand, shifts its IP focus in response to illegal planting in China.

Friday 21 March

The AI authorship debate rages on as the DC Circuit hints that the courts may counter the Copyright Office’s guidance in Thaler v Perlmutter.

Reckitt is looking beyond trademarks to combat new e-commerce threats, says the head of brand protection. 

Luckin Coffee celebrates a landmark win in Thailand, Sanrio launches an anti-counterfeiting campaign, Cleary acquires an AI legal tech company, and more, in this week’s news digest.

Saturday 22 March

Indonesia’s copyright law needs a retune to determine who is really responsible for live performance royalties, argues this week’s Opinion column.

Plus…



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