October 15, 2024
Intangible Assets

Pittsfield restaurants barely ‘stay afloat’ as they wait for liquor licenses. Here’s why the process is so complicated … and expensive | Central Berkshires

PITTSFIELD — Elizabeth Zucco knows the trick to running a successful restaurant business, regardless of menu or location: liquor sales. “The property is what you make it, but I know alcohol is profitable,” Zucco said. “That’s what really paid our bills for the last 20 years.” For the past 22 years, Elizabeth Zucco has been

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