Home Intangible Assets US later living market aims to accommodate rising need | Journals
Intangible Assets

US later living market aims to accommodate rising need | Journals

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As each generation reaches retirement age, they are healthier, more tech-savvy and more autonomous than the previous one. Consequently, not only is the sheer volume of seniors an important factor, but so too are their expectations of retirement housing – they now want more choice, both in terms of the physical and social environment and the availability of hospitality services and assistance with daily life, which allow them to age where they are already living. 



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