At New Holland’s dealer conference, the company not only won the coveted Overall UK Dealer of The Year prize, but also came top in the Hay & Forage and Construction Equipment awards, received here by Chris Naylor (Lloyd Ltd Group Stock Controller), George Lloyd (Managing Director) and Jonathan Bell (Dealer Principal for the Lancashire and Penrith branches).
George Lloyd commented, “Winning one award in these highly competitive categories would have been an excellent achievement, but to win three, including the Overall Dealer of the Year, is a real honour and reflects Lloyd Ltd’s commitment to New Holland across all our eight branches. The past couple of years have seen us expand our New Holland area north into the Lothians and south into Lancashire, and we have been really focused on representing the brand as effectively as possible, which has already delivered excellent results. We have seen increased success with sales of the impressive FR forage harvester as well as the round and square baler ranges, and continue to grow our overall construction business, so it is very pleasing to see our efforts acknowledged with these category awards. Our customers value the quality and performance of New Holland’s extensive range and our Sales, Service and Parts teams across the business are passionate about supporting our customers so that they get the most from their machinery investments. Our partnership with New Holland is at the heart of our business so to be recognised by them is very special for everyone throughout the company and a testament to the teamwork across the business. Well done, everyone!”
David Rapkins, Business Director UK and ROI said, “We would like to extend our congratulations to the team at Lloyd Ltd for winning the overall 2024 Dealer of the Year award, alongside the Hay & Forage and the Construction Equipment category awards. These awards acknowledge Lloyd Ltd for their continued commitment and dedication to the New Holland brand. We thank you for our continued partnership and look forward to the coming year.”
